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Local SEO

Search Engine Optimization

Ensuring your site ranks high on search engines like Google is more important than ever.


According to a recent Forbes study, 95% of smartphone users have searched for local businesses. Of that number, 61% called the business and 59% visited – making this a huge market for gaining organic new clients!

computer laptop stethoscope medical website design
adult searching smartphone for local business

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Google’s Pledge

Your Money Or Your Life

In August of 2018, Google released a new standard with how it deals with websites that might have an influence over your health. Nicknaming these websites YMYL (your money or your life), sites that provide authoritative medical information need to be held to a higher “Page Quality” than other sites.

Given our focus on medical websites, we ensure that your page quality meets those higher standards imposed by Google and other search engines.

Upgrade Your Page Quality
Progression of HTTPS Usage

No HTTPS means No Clients

google transparency report https usage over time

Without securing your site with an SSL certificate (enabling HTTPS), search engines will rank you significantly lower or not even list you at all! At WebUpgrade, we promise to never let this happen. As tech evolves, we will ensure you also evolve with it.

Start Evolving Your Website
Why should you care?

We love good SEO

Search engine optimization or SEO is one of the most important factors in competitive website development. Website search giants like Google and Bing rank websites based upon a few factors: Backlinks, Website Reviews, Broken Links, Mobile Friendly, Secure to list a few.

Google and Bing are continuously changing how their search algorithm works to improve user experience. Which means, your business needs to abide by these changes or else you will be left behind.

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John Doe
John Doe
Sarah Doe
Sarah Doe


Key data used to describe each page’s contents and relevancy to search engines. This is imperative to good SEO since search engines need to know what each web page contains.

Local Audience

If you are a dental practice, restaurant, or other local business, then you care more about appealing to your community than that of the world.


These are references to your site from other external websites. Backlinks are highly valued in SEO and can significantly improve search results.

Mobile Friendly

Mobile search traffic surpassed desktop traffic back in 2016. 94% of people with smartphones search for local information with their phones. It is crucial to ensure your site is mobile friendly or else you will be at a serious disadvantage.


Using analytics, we can determine how people are currently finding your site. Viewing data about the demographics, related successful keywords and other useful metrics, we can create a working model to ensure your SEO continues to improve.

SSL Encryption

SSL Encryption is the standard protocol now for all websites. If your website does not have SSL enabled, Google won’t just dock your website points but actually admonish it as they have declared in their recent pledge.

Let us handle the rest

WebUpgrade’s Process

At WebUpgrade, we understand these constant changes from Google and Bing. By doing so, we can systematically ensure that you remain at the top of the search results for your business.

Our process relies heavily on data. We analyze your website as well as your competitors’ websites first. After the general research phase, we take into account your own input on your target audience and tailor the site towards that demographic. Finally, we use the analytics and custom WebUpgrade tools to ensure you follow the Search Engine’s guidelines to keep you at the highest ranking.

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